Volkswagen

Volkswagen (VW) is a renowned German automobile manufacturer headquartered in Wolfsburg, Lower Saxony, Germany. Established in 1937 by the German Labour Front, Volkswagen gained global recognition after World War II under the guidance of British Army officer Ivan Hirst. It stands as the flagship brand of the Volkswagen Group, the largest automotive manufacturer worldwide in 2016 and 2017. The brand is notably associated with the iconic Beetle and derives its name from the German terms ""Volk"" and ""Wagen,"" translating to ""people's car."" Volkswagen's rich history traces back to the 1930s when it was conceived as part of the Strength Through Joy program. Seeking to create an affordable car for German families, Ferdinand Porsche designed the ""Volksauto,"" incorporating innovative features like an air-cooled rear engine and a distinctive ""beetle"" shape. Volkswagen's global impact is evident, with China being its largest market, contributing 40% of sales and profits. The brand's commitment to innovation, symbolized by the enduring Beetle design, continues to shape the automotive industry.