2024 BMW iX1 xDrive30 M Sport Review





The C-segment pure electric SUV market has seen continuous growth in popularity locally in recent years. Consumers not only focus on range and performance but also place higher demands on luxury and practicality. As the top-spec version of the brand's entry-level pure electric SUV, the 2024 BMW iX1 xDrive30 M Sport boasts a dual-motor system delivering 313PS, an official range of 438 kilometers, and a sporty appearance with the M Sport package, making it a popular contender in this segment. The core of this test is to verify the actual performance of this car in daily commuting and weekend outings and to determine whether its core advantages are sufficiently prominent compared to its peers in the same class.
From the exterior, the iX1 xDrive30 M Sport continues BMW's family design but incorporates electric elements and a sporty package. The front features a closed double kidney grille adorned with blue accents around the edges, offering high recognition; the sharp-shaped LED headlights come standard with automatic lights and daytime running lights, providing a clean and straightforward visual effect when illuminated. The body side lines are smooth, with M Sport exclusive 19-inch dual five-spoke wheels paired with 245/45 R19 tires enhancing the sporty feel. The vehicle dimensions are 4500mm×1845mm×1642mm, and the wheelbase is 2692mm, fitting the standard size of a C-segment SUV. At the rear, the LED taillights feature a smoked finish, paired with a rear spoiler and a bottom diffuser design, creating a youthful and dynamic overall style.
Entering the cabin, the interior predominantly uses black as the main color, complemented by silver trim and soft-touch materials, achieving expected levels of luxury and refinement. The center console adopts a floating design, with a 10.7-inch infotainment screen and a 10.25-inch full LCD instrument cluster forming a connected screen. The interface operates smoothly and supports CarPlay and Android Auto connectivity. The standard HUD head-up display system clearly shows speed, navigation, and other information, reducing the need to divert the driver's gaze. The multifunctional steering wheel is made of leather, offering a comfortable grip and supporting voice control and multimedia adjustments. For seating, the front seats are electrically adjustable with memory functions and provide decent side support. The rear seats have a 60/40 split-folding function, and when folded, the trunk's capacity can be expanded (standard volume: 490L), meeting storage needs for family trips. Furthermore, dual-zone automatic climate control, rear independent air vents, and the Harman Kardon 16-speaker audio system enhance the in-car comfort and convenience.
In terms of space, the 2692mm wheelbase provides spacious rear seating. A 175cm passenger sitting in the rear has about two fists of legroom and around one fist of headroom, avoiding a cramped feeling. Storage details are also considerate, with a front central armrest box that has significant capacity, door panel storage spaces large enough for water bottles and small items, and a rear central armrest with cup holders. ISO FIX child seat anchors come standard, making it suitable for families.
For power, the iX1 xDrive30 M Sport is equipped with dual permanent magnet synchronous motors at the front and rear, delivering a combined maximum power of 313PS and a peak torque of 494Nm. The official 0-100km/h acceleration time is not explicitly stated, but during actual driving, the vehicle demonstrated a swift response upon start-up, with a noticeable push-back sensation upon heavy acceleration and an easy overtaking process. The driving modes include ECO, Comfort, and Sport. In ECO mode, power output is relatively gentle, suitable for daily commuting; in Sport mode, torque is released more directly, ideal for scenarios requiring an acceleration experience. The battery has a capacity of 66.5kWh, using a lithium iron phosphate battery, with an official range of 438 kilometers. In real-world testing, the range achievement rate for urban commuting (air conditioning set to 24°C) is about 85%, while for highway driving (110km/h), it’s approximately 75%. The combined power consumption is around 17kWh/100km, performing as expected. A fast charge from 30% to 80% takes 0.5 hours, meeting daily charging needs.
In terms of handling and chassis, the front MacPherson + rear multi-link independent suspension combination is tuned for comfort while retaining a degree of sportiness. During daily driving, the suspension effectively filters out small road vibrations, and while passing speed bumps or uneven road surfaces, the body movement is kept within a reasonable range, ensuring passengers don't feel significant discomfort. Steering is highly precise with minimal free play in the steering wheel. Body roll is well-controlled during cornering, and combined with the all-wheel-drive system, the driving stability is excellent. Brake response is linear, and braking distance meets the standards of its class, providing a strong sense of safety.
In terms of ride comfort, the iX1 excels in noise control. Wind and tire noise are minimal during high-speed driving, and the motor's operating sound is almost undetectable. The energy recovery system offers three adjustable levels, with the lowest resembling the coasting feel of a fuel vehicle, which, once adapted to, doesn't create a noticeable dragging sensation. The softness of the seat padding is moderate, making long drives less tiring and suitable for long-distance journeys.
Overall, the core strengths of the 2024 BMW iX1 xDrive30 M Sport lie in its balanced product capabilities: the strong performance provided by the dual-motor all-wheel-drive system, luxurious features (such as HUD and Harman Kardon sound system), spacious interior, and BMW's hallmark driving dynamics. Compared to competitors in the same class, like the Mercedes-Benz EQA or Audi Q4 e-tron, the iX1 is more competitive in terms of power specifications and feature richness, and its price (RM 285,800) is within a reasonable range.
This vehicle is suitable for two types of buyers: first, users who value practicality for family use. Its spacious interior and abundant safety features (6 airbags, active braking, lane departure warning) meet the needs for daily commuting and weekend outings. Second, young people who pursue luxury and sporty performance will appreciate the M Sport package and strong powertrain, which align with their aesthetic and driving preferences.
Overall, the 2024 BMW iX1 xDrive30 M Sport is a pure electric SUV that balances performance, luxury, and practicality. In the C-segment pure electric market, it is one of the top choices worth considering.
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