BMW Will Equip China-Market Cars with DeepSeek AI This Year
RobertApr 25, 2025, 11:46 AM
【PCauto】BMW Group CEO Oliver Zipse announced that BMW plans to incorporate artificial intelligence (AI) technology from Chinese startup DeepSeek into its China-market vehicles starting later this year.
Zipse stated that BMW is strengthening collaborations in AI to improve its vehicles sold in China. BMW will integrate DeepSeek's AI into new its models launched in China this year.
Since 2025, intelligent new energy vehicles (NEVs) have grown rapidly, with multiple automakers already adopting DeepSeek's large language models (LLMs). Despite being founded less than three years ago, DeepSeek has gained recognition for its natural language processing capability and code-generation models. The company has strong expertise in industrial applications of LLM technology and has secured partnerships with Chinese automakers including BYD, Geely, and GWM.
BMW's adoption of DeepSeek's AI marks a significant progress in its strategy of smart vehicle. DeepSeek specializes in advanced deep learning models that can analyze data to optimize the driving experience.
Industry analysts note that BMW's move meet the growing consumer demand for intelligent vehicles.
Once DeepSeek's natural language processing technology is intergrated into BMW's intelligent cockpit systems, the vehicle will provide more accurate functions like voice control, contextual service recommendations, and personalized travel assistance.
Compared to other AI technologies around the world, DeepSeek's AI has significant advantages in Chinese language understanding, dialect recognition, and local service integration.
For smart interaction, DeepSeek AI enables smoother, more clear in-car voice commands with emotional recognition.
Navigation systems will also be upgraded, offering optimized route planning. In driver assistance, the AI enhances the vehicle's environmental perception—boosting detection accuracy and speed for pedestrians, vehicles, and obstacles—while working alongside existing safety systems to improve overall protection.
If any infringement occurs, please contact us for deletion
Trending News
Proton X70 interior design fully revealed: Suitable for both home and business use
【PCauto】Proton X70, with its outstanding design, rich features, and affordable price, has quickly become a popular choice in the mid-size SUV market. As a C-segment SUV, the Proton X70 not only showcases modern and sporty aesthetics in its exterior, but its Proton X70 interior is also centered on "modern technology and comfortable experience," offering a high-quality driving environment.Whether for family users or business professionals, the Proton X70 can meet diverse needs. Next, we will compr
All-New Perodua Bezza Coming 2025: Built on Advanced DNGA Platform
html 【PCauto】Perodua has officially confirmed this year that it will launch a "fully redesigned model" (Full Model Change, FMC) within the year. FMC represents a comprehensive redesign of an existing model. Based on product life cycle analysis, among models like Axia, Bezza, Myvi, Alza, Ativa, and Aruz, excluding the relatively newer Axia, Alza, and Ativa as well as the seemingly shelved Aruz, Bezza and Myvi become the main candidates for a facelift.The Myvi underwent an update in 2023, while th
2025 Proton X50 Facelift: Major Upgrades & Possible 4-Cylinder Engine!
html [PCauto] The 2025 Proton X50 facelift is expected to hit the market in the third quarter. As Proton's core product in the B-segment SUV market, the new model will face challenges from competitors like the Honda HR-V. According to information, this facelift will feature comprehensive upgrades, particularly in design and powertrain, aligning closely with Geely China's Binyue L.To be modified based on the appearance of the Binyue LThe new front fascia will depart from the current mesh grille d
Tesla Ordered to Refund $10,600 per Owner over HW3's Incompatibility with FSD Upgrade
【PCauto】 The California court has ruled against Tesla in a recent class-action lawsuit, ordering the company to pay $10,600 to some early owners who bought the Full Self-Driving (FSD) package. Tesla will also need to cover legal costs. The case was brought by owners who say the company never delivered the FSD features it had promised.
Tesla HW5: 5X More Power, Coming 2026
html [PCauto] Tesla is preparing to produce the next-generation FSD hardware (HW5/AI5) and is already considering commissioning Samsung and TSMC for manufacturing.This new hardware system has a computational power target set between 2000 and 2500 TOPS (trillion operations per second), which is 4 to 5 times higher than the current HW4 system (approximately 500 TOPS) used in vehicles such as the Model Y, and over 17 times more powerful than the early HW3 platform (144 TOPS).This performance parame
Popular Cars
Car Compare