45th Bangkok International Motor Show: Focus on Sustainable Development and Innovation, Sneak Peek at Highlight Models

The 45th Bangkok International Motor Show: Focus on Sustainable Development and Innovation, Highlights of Featured Models Revealed

The 45th Bangkok International Motor Show 2024 will be held in Bangkok, Thailand from March 27th to April 7th, 2024, bringing together over 500 exhibitors showcasing more than 300 new car models. With a focus on sustainable development and innovation, the exhibition will highlight the latest technologies and achievements in the automotive industry.

The theme of this year's exhibition is "THE MOBILITY OF JOYFUL EXPERIENCES," reflecting the importance placed on the integration of automotive technology and travel experiences. It is worth mentioning that the show also states its commitment to "fully supporting the development of environmentally friendly technologies and creating business opportunities for the country."

(Slogan of the exhibition)

(Exhibition booth map)

The exhibition is arranged as follows:

(Exhibition activity arrangement diagram)

Preview of highlighted car models:

Vietnamese automotive brand VinFast is set to unveil the VF Wild, a concept electric pickup truck boasting exceptional performance, catering to a new generation of consumers seeking innovation and environmental sustainability without compromising on performance and durability.

(VF WILD)

It will also bring the VF 7, a car with impressive futuristic design and powerful, outstanding performance.

(VF 7)

VinFast's entry will intensify competition in Thailand's car market. At present, the main competitors in the Thai car market include Toyota, Honda, Nissan, and Mitsubishi.

Volvo EX30 is a pure electric compact luxury SUV, which is the smallest, safest, and smartest model Volvo has so far. With a fashionable appearance, spacious space, rich configuration, and strong performance, it can meet the various needs of modern driving. Meanwhile, EX30 shows Volvo's commitment to sustainable development by using recycled materials.

（Volvo）

Mitsubishi Xpander HEV and Xpander Cross HEV are two seven-seater small family cars equipped with full hybrid power systems. They integrate the advantages of the electric motor and the engine, revealing the three cutting-edge technologies of Mitsubishi Motors. At the same time, e-Motion technology provides powerful power and effectively improves fuel economy.

(Xpander HEV)

(Xpander Cross HEV)

(e: motion)

The Bangkok International Auto Show started in 1979, co-founded by the Thai Automobile Manufacturers Association and the Thai Trade Exhibition Co., Ltd., aiming to promote the development of the Thai automobile industry. The exhibition is supported by the Thai government and many car manufacturers. Thus, it is one of the most influential car shows in Southeast Asia and ranks high in global car shows.

PCAUTO will go to the scene of this Bangkok International Auto Show to bring more first-hand information for everyone.

(Pictures/Text/Photography: Ding Le from Pacific Auto)