Proton plans to sell 2,500 units of 2024 Proton X50 every month
LienJun 04, 2024, 04:55 PM
Proton Holdings Bhd plans to sell 2,500 units of the newly launched 2024 Proton X50 per month, backed by the continued strong response of existing models.
Deputy Chief Executive Officer Roslan Abdullah said that since the launch of the previous generation model in October 2020, the Proton X50 has received a warm response from customers and is still one of Proton's top models today.
“Although the (2024) X50 looks the same, it has actually made 20 improvements in noise, vibration and harshness (NVH) to improve customer comfort. In less than 4 years, the sales of X50 have exceeded 110,000 units, and X50 has been exported to 11 right-hand drive (RHD) markets, including:
- Nepal
- South Africa
- Mauritius
- Bermuda
- Barbados
- Fiji
- Trinidad and Tobago
- Papua New Guinea
- Brunei
- Bangladesh
- Mozambique
Meanwhile, Proton CEO Dr Li Chunrong said that the upgraded 2024 Proton X50 represents Proton's commitment to continuous improvement and innovation, while maintaining the product quality expected by customers.
According to information on the Proton official website, the price of the new car remains the same as the current price of the X50:
- 1.5T Standard - RM 86,300
- 1.5T Executive - RM 93,300
- 1.5T Premium - RM 101,800
- 1.5 TGDi Flagship - RM 113,300
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The all-new Proton X50 has sold over 6,000 units in a month and a half since its launch, becoming the champion in its segment.
Market data shows that the Proton X50 achieved a delivery volume of 999 units within the first five working days after its launch, and by the end of July, its production scale reached 2,000 units.
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