Tesla may launch a 170,000 yuan electric car, once again overthrowing the pattern of the new energy market?

Recently, there has been news that Tesla plans to launch a brand new electric car priced at 25,000 US dollars (approximately RM 102215) at the latest product launch scheduled for October 11 Beijing time. This news has caused a great stir in the automotive industry and has attracted widespread attention from the industry and consumers.

As a leader in the electric vehicle industry, Tesla's products have always led the development of the industry. They are a model for many new energy vehicle companies to learn from, but at the same time, they also come with a relatively high price. The new model launched by Tesla this time directly targets the middle and low-end market, which is undoubtedly a major challenge to the existing market structure.

It is known that Tesla's new model will compete directly with family cars such as the Toyota Corolla, and in the Chinese market, it may have a fierce duel with domestic electric vehicle brands such as BYD. Previously, domestic electric vehicle brands such as BYD have achieved remarkable results in the mid-to-low-end market, and Tesla's joining will undoubtedly make this market competition more intense.

It’s worth noting that Tesla's press conference will also bring two brand new models - the Robotaxi and the Robovan freighter. The launch of these two models will further enrich Tesla's product line and promote Tesla's layout in the field of autonomous driving and logistics.

Previously, Musk posted a poster for the launch on his domestic and overseas social media simultaneously, with the message "This will go down in history". Musk also stated that after Tesla launches a self-driving car, there will be no need for buses, and it will take people to their destinations at a price similar to that of a bus.

In addition, Tesla is actively promoting its battery project. It is reported that Tesla will launch four new 4680 batteries in 2026. These batteries will serve Robotaxi, Cybertruck, and the newly launched affordable electric vehicles. The increase in production of the 4680 battery is considered a key to reducing the cost of Tesla's full range of products, and it will also provide strong support for Tesla's competition in the mid-to-low-end market.

Tesla's press conference has attracted much attention, not only because it will launch several new models, but more importantly because it will have a profound impact on the entire electric vehicle industry. As Tesla's layout in the mid-to-low-end market gradually improves, the future competition in the electric vehicle market will become more intense, and consumers will have more choices.

In general, the launch of Tesla's new models will trigger a series of chain reactions in the market. We look forward to the upcoming press conference where Tesla can bring us more surprises.